marketinganalytics-xyzGoogle Smart campaignsDifferences compared to a normal search campaign1 min read·Jul 10, 2021----
marketinganalytics-xyzUnderstand Facebook bidding strategies ( Lowest cost, Highest value, Cost cap, Min ROAS, Bid cap)If you are reading this post, I am sure you must have found Facebook’s bidding strategies (Facebook help center link) difficult to…1 min read·Jun 12, 2021----
marketinganalytics-xyzSearch Console Avg. Position Can Be Misleading!Search Console Avg. Position Can Be Misleading. We have listed down a couple of cases and would be updating them as and when we find new…3 min read·Apr 4, 2021----